Understanding the Dynamics of the Value Chain
Ebook from IG Library ; In his 1985 book, Competitive Advantage, Michael Porter introduced the concept of the value chain and described it as 'a systematic way of examining all activities a firm performs and how they interact, (necessary) for analyzing the sources of competitive advantage,'...
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| Format: | Knjiga |
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Business Expert Press
2013
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| Online dostop: | http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=38438 |
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