Tâm lý học tiếp thị

Dịch từ nguyên tác tiếng Trung: è¥é”€å¿ƒç†å¦; Thông qua việc kết hợp các nguyên lý tâm lý học như hiệu ứng tương phản, hiệu ứng khan hiếm, hiệu ứng bày đàn... cùng với nhiều ví dụ minh hoạ sinh động và hình ảnh thú vị, giúp những ngư...

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Bibliographic Details
Main Author:	Hà, Thánh Quân
Other Authors:	Tạ, Thu Ngân
Format:	Book
Language:	Undetermined
Published:	H. Thế giới 2020
Subjects:	Kinh doanh > Tiếp thị > Khía cạnh tâm lý học; Quản lý tiếp thị > Bí quyết thành công
Online Access:	http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=41355
Tags:	Add Tag No Tags, Be the first to tag this record!

Institutions:	Trung tâm Học liệu Trường Đại học Thủ Dầu Một


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001	TDMU_41355
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082			\|a 658.872
090			\|b H100
100			\|a Hà, Thánh Quân
245		0	\|a Tâm lý học tiếp thị
245		0	\|c Hà Thánh Quân ; Tạ Thu Ngân dịch
260			\|a H.
260			\|b Thế giới
260			\|c 2020
300			\|a 213tr.
520			\|a Dịch từ nguyên tác tiếng Trung: è¥é”€å¿ƒç†å¦; Thông qua việc kết hợp các nguyên lý tâm lý học như hiệu ứng tương phản, hiệu ứng khan hiếm, hiệu ứng bày đàn... cùng với nhiều ví dụ minh hoạ sinh động và hình ảnh thú vị, giúp những người làm tiếp thị đọc vị chuẩn xác thế giới nội tâm của khách hàng, giao tiếp với khách tốt hơn, vừa giúp khách mua được sản phẩm ưng ý, vừa đạt được mục tiêu bán hàng của mình
650			\|a Kinh doanh \|x Tiếp thị \|x Khía cạnh tâm lý học; Quản lý tiếp thị \|x Bí quyết thành công
700			\|a Tạ, Thu Ngân
856			\|u http://lrc.tdmu.edu.vn/opac/search/detail.asp?aID=2&ID=41355
980			\|a Trung tâm Học liệu Trường Đại học Thủ Dầu Một

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