Exceptional selling : how the best connect and win in high stakes sales /

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Autore principale: Thull, Jeff, 1949-
Natura: Libro
Lingua:English
Pubblicazione: Hoboken, N.J. : John Wiley & Sons, c2006.
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Sommario:
  • The more you sweat, the less you sell
  • Nobody buys a value proposition
  • You've got to get your mind right
  • Earning the keys to the elevator
  • Diagnosis trumps presentation every time
  • Cutting through the smoke and mirrors
  • It doesn't pay to surprise a corporation
  • Show me the money
  • Connecting at the level of power and decision.