Essentials of Marketing /

Essentials of Marketing is a brief version of Basic Marketing, the worldwide market leading Principles text. Basic Marketing and Essentials of Marketing are the first books to develop and present the 4Ps framework (Product, Price, Place, Promotion) which describes the components of the marketing mix...

पूर्ण विवरण

में बचाया:
ग्रंथसूची विवरण
मुख्य लेखक: D.Perreault William
अन्य लेखक: McCarthy E.Jerome
स्वरूप: पुस्तक
भाषा:Vietnamese
प्रकाशित: American : McGraw -Hill , 2005
विषय:
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