Essentials of Marketing: a Marketing Strategy Planning Approach /
Essentials of Marketing is a brief version of Basic Marketing, the worldwide market leading Principles text. Basic Marketing and Essentials of Marketing are the first books to develop and present the 4Ps framework (Product, Price, Place, Promotion) which describes the components of the marketing mix...
שמור ב:
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| מחברים אחרים: | , |
| פורמט: | ספר |
| שפה: | Vietnamese |
| יצא לאור: |
American :
McGraw -Hill ,
2010
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הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
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| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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