Essentials of Marketing: a Marketing Strategy Planning Approach /
Essentials of Marketing is a brief version of Basic Marketing, the worldwide market leading Principles text. Basic Marketing and Essentials of Marketing are the first books to develop and present the 4Ps framework (Product, Price, Place, Promotion) which describes the components of the marketing mix...
Đã lưu trong:
| Hovedforfatter: | |
|---|---|
| Andre forfattere: | , |
| Format: | Bog |
| Sprog: | Vietnamese |
| Udgivet: |
American :
McGraw -Hill ,
2010
|
| Fag: | |
| Tags: |
Tilføj Tag
Ingen Tags, Vær først til at tagge denne postø!
|
| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
|---|