Business Research Methods /

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Detalhes bibliográficos
Autor principal: R.Cooper Donald
Outros Autores: S.Chindler Pamela
Formato: Livro
Idioma:Vietnamese
Publicado em: American : McGraw -Hill , 2006
Assuntos:
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Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
Descrição
Resumo:.
part I Introduction to Business Research 1 Research in Business 2 Thinking Like a Researcher 3 The Research Process 4 Business Research Requests and Proposals Appendix 4a: Covering Kids RFP 5 Ethics in Business Research part II The Design of Research 6 Research Design: An Overview 7 Secondary.
About the Author
Don Cooper is the writer of the text. He is on leave from Florida Atlantic University and currently does extensive consulting work for companies such as IBM in the domestic and global areas.
Descrição Física:744tr.
ISBN:0072979232