Marketing /
Grewal and Levy's Marketing is the first text published since the AMA introduced its new value-based definition of the word "Marketing", making it the most modern and forward thinking of all principles of marketing offerings. It seeks to apply the marketing concept. Marketing and its...
Đã lưu trong:
| Tác giả chính: | |
|---|---|
| Tác giả khác: | |
| Định dạng: | Sách |
| Ngôn ngữ: | Vietnamese |
| Được phát hành: |
New York :
Mc Graw Hill ,
2008
|
| Những chủ đề: | |
| Các nhãn: |
Thêm thẻ
Không có thẻ, Là người đầu tiên thẻ bản ghi này!
|
| Thư viện lưu trữ: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
|---|
| LEADER | 01133nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | TVCDKTCT13733 | ||
| 003 | Thư viện trường Cao đẳng Kỹ thuật Cao Thắng | ||
| 005 | 20120425000000 | ||
| 008 | 120425 | ||
| 980 | \ | \ | |a Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
| 024 | |a RG_1 #1 eb0 i1 | ||
| 020 | # | # | |a 0073049026 |
| 041 | 0 | # | |a vie |
| 082 | # | # | |a 658.8 / |b M100R-d |
| 100 | 1 | # | |a Grewal Dhruv |
| 245 | 0 | 0 | |a Marketing / |c Grewal Dhruv, Levy Michael |
| 260 | # | # | |a New York : |b Mc Graw Hill , |c 2008 |
| 300 | # | # | |a 640tr. ; |c 27CM |
| 520 | # | # | |a Grewal and Levy's Marketing is the first text published since the AMA introduced its new value-based definition of the word "Marketing", making it the most modern and forward thinking of all principles of marketing offerings. It seeks to apply the marketing concept. Marketing and its supplementary package was built from scratch by focusing on what the market wants. The motto, "Marketing Creates Value" permeates this text and is stressed through the main themes of entrepreneurship, service global marketing, and ethics. . |
| 650 | # | 4 | |a Marketing |
| 700 | 0 | # | |a Levy Michael |