Management Accounting /
"The principles contained in this book are relevant to us on a daily basis as we make decisions that impact the sales and profits of the Butterfinger candy bar franchise. We use the tools to evaluate media spending, to determine the extent to which we customize product offerings for retailers,...
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | Vietnamese |
| Published: |
American :
Pearson Prentice Hall ,
2004
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| Edition: | Tái bản lần thứ 4 |
| Subjects: | |
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| Institutions: | Thư viện Trường CĐ Kỹ Thuật Cao Thắng |
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