اكتمل التصدير — 

Management Information Systems /

Book Description

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書誌詳細
第一著者: OBrien James A.
その他の著者: Marakas George
フォーマット: 図書
言語:Vietnamese
出版事項: American : McGraw Hill , 2006
版:Tái bản lần thứ 7
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Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
その他の書誌記述
要約:Book Description
This new Seventh Edition is designed for business students who are or who will soon become business professionals in the fast changing business world of today. The goal of this text is to help business students learn how to use and manage information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. Thus it places a major emphasis on up-to-date coverage of the essential role of Internet technologies in providing a platform for business, commerce, and collaboration processes among all business stakeholders in today’s networked enterprises and global markets. The benchmark text for the syllabus organized by technology, this text appraoches the material from a managerial perspective. O’Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize and enhance the explanation.
About the Author
Jim is affiliated with NAU, but no longer actively teaching there
物理的記述:592tr. ; 27cm
ISBN:007293588X