Strategic Management of Technological Innovation /

Strategic Management of Technological Innovation follows a step-by-step process to explore how to guide a company from its strategic dynamics through formulation to implementation. Numerous high-profile examples reveal ways in which state-of-the-art strategies have been successfully applied to real...

Cur síos iomlán

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: A.Schilling Melissa
Formáid: Leabhar
Teanga:Vietnamese
Foilsithe: American : McGraw -Hill , 2005
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng
Cur Síos
Achoimre:Strategic Management of Technological Innovation follows a step-by-step process to explore how to guide a company from its strategic dynamics through formulation to implementation. Numerous high-profile examples reveal ways in which state-of-the-art strategies have been successfully applied to real companies and products from Sony to Segway.
About the Author
Melissa Schilling (New York, NY) is an Associate Professor of Management at the New York University Stern School of Business.
Cur Síos Fisiciúil:304tr. ; 24cm
ISBN:0072942983