Strategic Management of Technological Innovation /

Strategic Management of Technological Innovation follows a step-by-step process to explore how to guide a company from its strategic dynamics through formulation to implementation. Numerous high-profile examples reveal ways in which state-of-the-art strategies have been successfully applied to real...

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Autor principal: A.Schilling Melissa
Formato: Libro
Lenguaje:Vietnamese
Publicado: American : McGraw -Hill , 2005
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