Renewing Unilever Transformation and tradition

Unilever's brands can now be found in one out of every two households in the world. This arresting and impressive fact shows the scope and scale of this unique global corporation. Geoffrey Jones, a leading business historian from the Harvard Business School takes us inside this corporation, whi...

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Bibliografiset tiedot
Päätekijä: Jones, Geoffrey
Muut tekijät: Geoffrey Jones
Kieli:Undetermined
English
Julkaistu: Oxford,New York Oxford University Press 2005
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