Managing Retailing
Managing Retailing - Text and Cases is all about running the business of retailing - as a retailer or as a marketing manager of a company. It brings out the conceptual, strategic and managerial frameworks that a retailer may use to further the business and achieve its desiered objectives Designed as...
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| Language: | Undetermined English |
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Oxford,New York
Oxford University Press
2007
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| Institutions: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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