Introduction to marketing theory and practice

This book tries not to present prescriptive solutions to marketing problems, but encourages debate about causes and effects. Underlying much of the discussion in this book is the interplay between marketing as a science and as a creative art.Current developments in the Internet are reflected in the...

Cur síos iomlán

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Palmer, Adrian
Údair Eile: Adrian Palmer
Teanga:Undetermined
English
Foilsithe: Oxford,New York Oxford University Press 2009
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh