Cause for concern results-oriented cause marketing

Can 'cause marketing' help you succeed? CAUSE FOR CONCERN: RESULTS-ORIENTED CAUSE MARKETING shows you how. Author Stephen M. Adler expertly reveals to you how cause marketing works, why it makes sense for businesses, and how to make a profit using cause marketing. And he also includes spec...

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Detalles Bibliográficos
Autor principal: Stephen M. Adler
Lenguaje:Undetermined
English
Publicado: Mason, Ohio Thomson/South-Western
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