Building high-tech product companies the maelstrom effect

A perfect blend of technology and entrepreneurship, Building High-Tech Product Companies equips entrepreneurs and managers with the tools necessary to grow a technologically driven company, as it delivers insightful information on how to anticipate the market and the technology and develop strategy,...

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Chi tiết về thư mục
Tác giả chính: Bowen, James E.
Tác giả khác: James E. Bowen
Ngôn ngữ:Undetermined
English
Được phát hành: Mason, Ohio Thomson/South-Western 2004
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Các nhãn: Thêm thẻ
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
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100 |a Bowen, James E. 
245 0 |a Building high-tech product companies 
245 4 |b the maelstrom effect 
245 0 |c James E. Bowen 
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260 |c 2004 
300 |a xvi, 223 p. 
300 |b ill. 
300 |c 24 cm 
520 |a A perfect blend of technology and entrepreneurship, Building High-Tech Product Companies equips entrepreneurs and managers with the tools necessary to grow a technologically driven company, as it delivers insightful information on how to anticipate the market and the technology and develop strategy, while perfecting management techniques. James Bowen uses the Maelstrom paradigm, which is the simultaneous pull of a Technology Life Cycle, a Product Life Cycle, and an Adoption of Innovation Life cycle on a company. This offers executives and managers better understanding of market and technology trends to help them form clear strategies for product development and release. It also includes interviews from dozens of executives from high-tech companies that have introduced successful products into the marketplace 
650 |a High technology industries; High technology; New products 
700 |a James E. Bowen 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh