Out of context a creative approach to strategic management
Out of Context complements traditional texts in strategic management rather than substitutes for them. It helps readers to think about strategy conceptually and creatively, not just analytically, with a useful tool to achieve that end. Using metaphor as the principal means to uncover new insights, W...
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| Tác giả khác: | |
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| Ngôn ngữ: | Undetermined English |
| Được phát hành: |
Mason, OH
Thomson/South-Western
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| Những chủ đề: | |
| Các nhãn: |
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| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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| LEADER | 01503nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | TVU_14699 | ||
| 008 | 210423s9999 xx 000 0 und d | ||
| 020 | |a 0324274122 | ||
| 020 | |a 9780324274127 | ||
| 041 | |a eng | ||
| 082 | |a 658.4012 | ||
| 082 | |b C609 | ||
| 245 | 0 | |a Out of context | |
| 245 | 2 | |b a creative approach to strategic management | |
| 245 | 0 | |c general editor, Cynthia Wagner Weick | |
| 260 | |a Mason, OH | ||
| 260 | |b Thomson/South-Western | ||
| 300 | |a xii, 126 p. | ||
| 300 | |c 24 cm | ||
| 504 | |a Includes bibliographical references (p. 125-126) | ||
| 520 | |a Out of Context complements traditional texts in strategic management rather than substitutes for them. It helps readers to think about strategy conceptually and creatively, not just analytically, with a useful tool to achieve that end. Using metaphor as the principal means to uncover new insights, Wagner Weick has assembled a set of challenging resources. Combining readings from a wide-ranging mix of disciplines-sports, science, philosophy, art, and military history-with thoughtful introductions and thought-provoking discussion questions. Contributing authors include academics, such as Henry Mintzberg (McGill) and Kathleen Eisenhardt (Stanford), and practitioners, such as Boston Consulting Group founder Bruce Henderson. | ||
| 650 | |a Strategic planning; Creative thinking; Creative ability in business | ||
| 700 | |a general editor; Cynthia Wagner Weick | ||
| 980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh | ||