Public relations writing form & style

This text guides you through a logical progression of PR writing, starting with an explanation of how this kind of writing is unique and by exploring the legal and ethical obligations. The writing principles section, which covers both style and techniques, is followed by Public Relations writing ass...

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Detalhes bibliográficos
Autor principal: Newsom, Doug
Outros Autores: Doug Newsom; Jim Haynes
Idioma:Undetermined
English
Publicado em: Belmont, CA Thomson Wadsworth 2008
Assuntos:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh