Public relations writing form & style
This text guides you through a logical progression of PR writing, starting with an explanation of how this kind of writing is unique and by exploring the legal and ethical obligations. The writing principles section, which covers both style and techniques, is followed by Public Relations writing ass...
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Belmont, CA
Thomson Wadsworth
2008
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od Newsom, Doug
Wydane 2005
Wydane 2005
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