Public relations writing form & style

This text guides you through a logical progression of PR writing, starting with an explanation of how this kind of writing is unique and by exploring the legal and ethical obligations. The writing principles section, which covers both style and techniques, is followed by Public Relations writing ass...

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Detalles Bibliográficos
Autor principal: Newsom, Doug
Otros Autores: Doug Newsom; Jim Haynes
Lenguaje:Undetermined
English
Publicado: Belmont, CA Thomson Wadsworth 2008
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