Strategic management building and sustaining competitive advantage

Do you know how to get the competitive advantage? STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization,...

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Tác giả chính: Pitts, Robert A.
Tác giả khác: Robert A. Pitts; Robert Lei
Ngôn ngữ:Undetermined
English
Được phát hành: Mason, OH Thomson/South-Western 2006
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Các nhãn: Thêm thẻ
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
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041 |a eng 
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082 |b R418 
100 |a Pitts, Robert A. 
245 0 |a Strategic management 
245 0 |b building and sustaining competitive advantage 
245 0 |c Robert A. Pitts, Robert Lei 
260 |a Mason, OH 
260 |b Thomson/South-Western 
260 |c 2006 
300 |a xviii, 538 p. 
300 |b col. ill. 
300 |c 26 cm 
520 |a Do you know how to get the competitive advantage? STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization, change, and ethics. And because this business textbook is rich with study tools, STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE gives you the competitive advantage on the test as well! 
650 |a Strategic planning; Industrial management 
700 |a Robert A. Pitts; Robert Lei 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh