Strategic management building and sustaining competitive advantage
Do you know how to get the competitive advantage? STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization,...
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Tác giả chính: | |
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Tác giả khác: | |
Ngôn ngữ: | Undetermined English |
Được phát hành: |
Mason, OH
Thomson/South-Western
2006
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Những chủ đề: | |
Các nhãn: |
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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LEADER | 01255nam a2200277Ia 4500 | ||
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001 | TVU_16097 | ||
008 | 210423s9999 xx 000 0 und d | ||
020 | |a 0324226217 | ||
020 | |a 9780324226218 | ||
041 | |a eng | ||
082 | |a 658.4012 | ||
082 | |b R418 | ||
100 | |a Pitts, Robert A. | ||
245 | 0 | |a Strategic management | |
245 | 0 | |b building and sustaining competitive advantage | |
245 | 0 | |c Robert A. Pitts, Robert Lei | |
260 | |a Mason, OH | ||
260 | |b Thomson/South-Western | ||
260 | |c 2006 | ||
300 | |a xviii, 538 p. | ||
300 | |b col. ill. | ||
300 | |c 26 cm | ||
520 | |a Do you know how to get the competitive advantage? STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE shows you in detail how the world's top companies build, extend, and sustain a competitive advantage. How do they do it? Through distinctive competence, quality, globalization, change, and ethics. And because this business textbook is rich with study tools, STRATEGIC MANAGEMENT: BUILDING AND SUSTAINING COMPETITIVE ADVANTAGE gives you the competitive advantage on the test as well! | ||
650 | |a Strategic planning; Industrial management | ||
700 | |a Robert A. Pitts; Robert Lei | ||
980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh |