Leading the Starbucks way 5 principles for connecting with your customers, your products and your people
Joseph Michelli, author of the Wall Street Journal, USA Today, and BusinessWeek bestseller The Starbucks Experience, explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit--one person, one cup, and one neighborhood at a time. Michelli offe...
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Ngôn ngữ: | Undetermined English |
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New York
McGraw-Hill Education
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Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Trà Vinh |
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LEADER | 01518nam a2200277Ia 4500 | ||
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001 | TVU_23017 | ||
008 | 210423s9999 xx 000 0 und d | ||
020 | |a 0071801251 | ||
020 | |a 9780071801256 | ||
041 | |a eng | ||
082 | |a 658.4092,658.4092 | ||
082 | |b M6237 | ||
100 | |a Michelli, Joseph A. | ||
245 | 0 | |a Leading the Starbucks way | |
245 | 0 | |b 5 principles for connecting with your customers, your products and your people | |
245 | 0 | |c by Joseph Michelli | |
260 | |a New York | ||
260 | |b McGraw-Hill Education | ||
300 | |a xi, 286 p. | ||
300 | |b ill. | ||
300 | |c 23 cm | ||
504 | |a Includes bibliographical references (pages 259-278) and index | ||
520 | |a Joseph Michelli, author of the Wall Street Journal, USA Today, and BusinessWeek bestseller The Starbucks Experience, explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit--one person, one cup, and one neighborhood at a time. Michelli offers a perspective on the leadership principles that drove the iconic coffee company's resurgence from serious setbacks during the economic downturn--one of the few true turnaround stories of this time. And the company continues to grow dramatically, entering new markets and channels with fresh products and technologies | ||
650 | |a Starbucks Coffee Company; Customer relations; Product management; Corporate culture; Success in business | ||
700 | |a by Joseph Michelli | ||
980 | |a Trung tâm Học liệu Trường Đại học Trà Vinh |