Leading the Starbucks way 5 principles for connecting with your customers, your products and your people

Joseph Michelli, author of the Wall Street Journal, USA Today, and BusinessWeek bestseller The Starbucks Experience, explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit--one person, one cup, and one neighborhood at a time. Michelli offe...

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Tác giả chính: Michelli, Joseph A.
Tác giả khác: by Joseph Michelli
Ngôn ngữ:Undetermined
English
Được phát hành: New York McGraw-Hill Education
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
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020 |a 0071801251 
020 |a 9780071801256 
041 |a eng 
082 |a 658.4092,658.4092 
082 |b M6237 
100 |a Michelli, Joseph A. 
245 0 |a Leading the Starbucks way 
245 0 |b 5 principles for connecting with your customers, your products and your people 
245 0 |c by Joseph Michelli 
260 |a New York 
260 |b McGraw-Hill Education 
300 |a xi, 286 p. 
300 |b ill. 
300 |c 23 cm 
504 |a Includes bibliographical references (pages 259-278) and index 
520 |a Joseph Michelli, author of the Wall Street Journal, USA Today, and BusinessWeek bestseller The Starbucks Experience, explains that the international success of Starbucks begins with a promise: To inspire and nurture the human spirit--one person, one cup, and one neighborhood at a time. Michelli offers a perspective on the leadership principles that drove the iconic coffee company's resurgence from serious setbacks during the economic downturn--one of the few true turnaround stories of this time. And the company continues to grow dramatically, entering new markets and channels with fresh products and technologies 
650 |a Starbucks Coffee Company; Customer relations; Product management; Corporate culture; Success in business 
700 |a by Joseph Michelli 
980 |a Trung tâm Học liệu Trường Đại học Trà Vinh