Marketing

Grewal/Levy's Marketing was designed for today’s social, mobile and digital student population, with an emphasis on how firms analyze, create, deliver, communicate, and capture value. Underscoring that even the best products and services will go unsold if marketers cannot communicate their valu...

Descrición completa

Gardado en:
Detalles Bibliográficos
Autor Principal: Grewal, Dhruv
Outros autores: Dhruv Grewal; Michael Levy
Idioma:Undetermined
English
Publicado: New York, NY McGraw-Hill Education 2016
Những chủ đề:
Các nhãn: Engadir etiqueta
Sen Etiquetas, Sexa o primeiro en etiquetar este rexistro!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh