Marketing

Grewal/Levy's Marketing was designed for today’s social, mobile and digital student population, with an emphasis on how firms analyze, create, deliver, communicate, and capture value. Underscoring that even the best products and services will go unsold if marketers cannot communicate their valu...

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Detaylı Bibliyografya
Yazar: Grewal, Dhruv
Diğer Yazarlar: Dhruv Grewal; Michael Levy
Dil:Undetermined
English
Baskı/Yayın Bilgisi: New York, NY McGraw-Hill Education 2016
Konular:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh