Marketing

Grewal/Levy's Marketing was designed for today’s social, mobile and digital student population, with an emphasis on how firms analyze, create, deliver, communicate, and capture value. Underscoring that even the best products and services will go unsold if marketers cannot communicate their valu...

Descripció completa

Guardat en:
Dades bibliogràfiques
Autor principal: Grewal, Dhruv
Altres autors: Dhruv Grewal; Michael Levy
Idioma:Undetermined
English
Publicat: New York, NY McGraw-Hill Education 2016
Matèries:
Etiquetes: Afegir etiqueta
Sense etiquetes, Sigues el primer a etiquetar aquest registre!
Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh