Hotel pricing in a social world driving value in the digital economy

Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly sho...

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書目詳細資料
主要作者: McGuire, Kelly Ann
其他作者: Kelly A. McGuire
語言:Undetermined
English
出版: Hoboken, New Jersey John Wiley & Sons, Inc. 2016
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
實物特徵
總結:Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing strategies that follow both tactical and strategic best practices
實物描述:xxii, 329 p.
ill.
24 cm
參考書目:Includes bibliographical references and index
ISBN:1119129966
9781119129967