Hotel pricing in a social world driving value in the digital economy

Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly sho...

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Bibliografski detalji
Glavni autor: McGuire, Kelly Ann
Daljnji autori: Kelly A. McGuire
Jezik:Undetermined
English
Izdano: Hoboken, New Jersey John Wiley & Sons, Inc. 2016
Teme:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh
Opis
Sažetak:Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing strategies that follow both tactical and strategic best practices
Opis:xxii, 329 p.
ill.
24 cm
Bibliografija:Includes bibliographical references and index
ISBN:1119129966
9781119129967