Driving digital strategy a guide to reimagining your business

The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And...

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Bibliographische Detailangaben
1. Verfasser: Gupta, Sunil
Weitere Verfasser: Sunil Gupta
Sprache:Undetermined
English
Veröffentlicht: Boston, Massachusetts Harvard Business Review Press 2018
Schlagworte:
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Trà Vinh