Segmentation of ethnic tourists and their interaction outcomes with hosts in the Central Highlands, Vietnam

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Segmentation of ethnic tourists and their interaction outcomes with hosts in the Central Highlands, Vietnam

Emphasizing interactions with ethnic minority hosts, this paper segments domestic tourists visiting Vietnam’s Central Highlands based on their travel motivation. Three PERSONAS summarize profiles of Explorers, Seekers, and Enjoyers based on their socio-demographic and...

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Dades bibliogràfiques
Autors principals:	Nguyễn, Thị Thanh Kiều (Calla), Laurie Murphy, Tingzhen Chen
Format:	Journal article
Idioma:	English
Publicat:	2024
Matèries:	Ethnic Tourists Host-tourist Interaction Outcomes Personas Segmentation Vietnam’s Central Highlands
Accés en línia:	https://scholar.dlu.edu.vn/handle/123456789/3617
Etiquetes:	Afegir etiqueta Sense etiquetes, Sigues el primer a etiquetar aquest registre!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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