Global brands: The evolution of multinationals in alcoholic beverages
Global Brands contrasts with existing studies by providing a new dimension to the literature on the growth of multinational corporations through the focus on brands.
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| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Cambridge University
2013
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| Materias: | |
| Acceso en línea: | https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/34821 |
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| Thư viện lưu trữ: | Thư viện Trường Đại học Đà Lạt |
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