Destination marketing : an integrated marketing communication approach

"Travellers are spoilt by choice of available holiday destinations. In today's fiercely competitive tourism markets, destination competitiveness demands an effective marketing organisation. Two themes underpin Destination Marketing. The first is the challenges associated with promoting mul...

Cur síos iomlán

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Pike, Steven
Formáid: Leabhar
Teanga:English
Foilsithe: Butterworth-Heinemann 2015
Ábhair:
Rochtain Ar Líne:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41142
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt