Social media in travel, tourism and hospitality : theory, practice and cases

Presenting cutting-edge theory, research and case studies investigating the web 2.0 applications and tools that transform the role and behaviour of the new generation of travelers, this book also examine the ways in which firms reengineer and implement their business models and operations.

Đã lưu trong:
Sonraí Bibleagrafaíochta
Những tác giả chính: Sigala, Marianna, Christou, Evangelos, Gretzel, Ulrike
Formáid: Leabhar
Teanga:English
Foilsithe: Ashgate Pub 2015
Ábhair:
Rochtain Ar Líne:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/41319
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt