Proceedings of the 1979 Academy of Marketing Science (AMS) Annual Conference

This volume includes the full proceedings from the 1979 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education...

Täydet tiedot

Tallennettuna:
Bibliografiset tiedot
Päätekijät: Gitlow, Howard S, Wheatley, Edward W
Aineistotyyppi: Kirja
Kieli:English
Julkaistu: Springer 2015
Aiheet:
Linkit:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/58552
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