Electronic commerce: A managerial and social networks perspective

Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this book presents the most current topics relating to EC as described by a diversified team of experts...

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Detalhes bibliográficos
Những tác giả chính: Efraim, Turban, King, David, Jae, Kyu Lee
Formato: Livro
Idioma:English
Publicado em: Springer 2015
Assuntos:
Acesso em linha:https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59171
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