Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference

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Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference

This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, business-to-busine...

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Bibliografische gegevens
Hoofdauteurs:	Levy, Michael, Grewal, Dhruv
Formaat:	Boek
Taal:	English
Gepubliceerd in:	Springer 2015
Onderwerpen:	Science Management Economics Congresses Marketing
Online toegang:	https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59403
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Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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