The 1980’s: A Decade of Marketing Challenges:
Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference

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The 1980’s: A Decade of Marketing Challenges: Proceedings of the 1981 Academy of Marketing Science (AMS) Annual Conference

This volume includes the full proceedings from the 1981 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida with the theme The 1980’s: A Decade of Marketing Challenges. It provides a variety of quality research in the fields of marketing theory and practice in areas su...

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Đã lưu trong:

Chi tiết về thư mục
Những tác giả chính:	Bellur, V.V, Baird, Th.R, Hertz, P.T, Jenkins, R.L, Linquist, J.D, Miller, S.W
Định dạng:	Sách
Ngôn ngữ:	English
Được phát hành:	Springer 2015
Những chủ đề:	Management Economics Business Industrial Marketing
Truy cập trực tuyến:	https://scholar.dlu.edu.vn/thuvienso/handle/DLU123456789/59426
Các nhãn:	Thêm thẻ Không có thẻ, Là người đầu tiên thẻ bản ghi này!

Thư viện lưu trữ:	Thư viện Trường Đại học Đà Lạt

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