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1

The customer-centered enterprise : how IBM and other world-class companies achieve extraordinary results by putting customers first /

The customer-centered enterprise : how IBM and other world-class companies achieve extraordinary results by putting customers first /

بواسطة Thompson, Harvey
منشور في 2000

Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt

Table of contents
Contributor biographical information
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2

Emotion marketing : the Hallmark way of winning customers for life /

Emotion marketing : the Hallmark way of winning customers for life /

بواسطة Robinette, Scott.
منشور في 2001

Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt

Table of contents
Contributor biographical information
Publisher description

3

Power up your profits : 31 days to better selling /

Power up your profits : 31 days to better selling /

بواسطة Waugh, Troy.
منشور في 2005

Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt

Table of contents only
Contributor biographical information
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4

Customer relationship management /

Customer relationship management /

بواسطة Anderson, Kristin, 1962-
منشور في 2002

Thư viện lưu trữ: Thư viện Trường Đại học Đà Lạt

5

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /

بواسطة Dempster, Craig.
منشور في 2015

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

6

Unselling : the new customer experience /

Unselling : the new customer experience /

بواسطة Stratten, Scott.
منشور في 2014

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

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7

Build for change : revolutionizing customer engagement through continuous digital innovation /

Build for change : revolutionizing customer engagement through continuous digital innovation /

بواسطة Trefler, Alan
منشور في 2014

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

Table of contents only

8

Relationship Selling /

Relationship Selling /

بواسطة Johnston Mark W
منشور في 2008

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

9

Make Winning a Habit: 20 Best Practices of the World's Greatest Sales Forces /

Make Winning a Habit: 20 Best Practices of the World's Greatest Sales Forces /

بواسطة Page Rick
منشور في 2006

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

10

Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership /

Join the Conversation: How to Engage Marketing-Weary Consumers with the Power of Community, Dialogue, and Partnership /

بواسطة Jaffe Joseph
منشور في 2007

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

11

Get Noticed... Get Referrals: Build Your Client Base and Your Business by Making a Name For Yourself /

Get Noticed... Get Referrals: Build Your Client Base and Your Business by Making a Name For Yourself /

بواسطة Petruzzelliz Tom
منشور في 2008

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

12

Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life /

Marketing for Rainmakers: 52 Rules of Engagement to Attract and Retain Customers for Life /

بواسطة Fragasso Phil
منشور في 2008

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

13

Anticipate : know what your customers need before they do /

Anticipate : know what your customers need before they do /

بواسطة Thomas, Bill, 1955-
منشور في 2013

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

14

The book of business awesome : how engaging your customers and employees can make your business thrive /

The book of business awesome : how engaging your customers and employees can make your business thrive /

بواسطة Stratten, Scott.
منشور في 2012

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

15

Leading the Starbucks way : 5 principles for connecting with your customers, your products and your people /

Leading the Starbucks way : 5 principles for connecting with your customers, your products and your people /

بواسطة Michelli, Joseph A., 1960-
منشور في 2014

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

16

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /

The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms /

بواسطة Dempster, Craig.
منشور في 2015

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

17

Your customer rules! : delivering the Me2B experiences that today's customers demand /

Your customer rules! : delivering the Me2B experiences that today's customers demand /

بواسطة Price, Bill, 1950-
منشور في 2015

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

18

Customer's new voice : extreme relevancy and experience through volunteered customer information /

Customer's new voice : extreme relevancy and experience through volunteered customer information /

بواسطة McKean, John, 1956-
منشور في 2015

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

19

Uncommon service : how to win by putting customers at the core of your business /

Uncommon service : how to win by putting customers at the core of your business /

بواسطة Frei, Frances.
منشور في 2012

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng

20

Customer experience for dummies /

Customer experience for dummies /

بواسطة Barnes, Roy A., Kelleher, Bob
منشور في 2015

Thư viện lưu trữ: Thư viện Trường CĐ Kỹ Thuật Cao Thắng