Event management in leisure and tourism /

Introduction to events. Management. Organisation and communication. Funding. Marketing. Event evaluation. Practical event management. Sources of help, advice and support.

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Bibliographic Details
Main Author: Watt, David C., 1951-
Format: Book
Language:English
Published: Harlow, England : Addison Wesley Longman, 1998.
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Institutions: Mạng thư viện Đại học Đà Nẵng