Marketing globally : planning and practice /

This book contains four parts: The World Environment of International Marketing; Assessing the International Marketing Environment; Implementing International Marketing Strategies; and Coordinating and Controlling Marketing Programs.

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Samli, A. Coskun.
Údair Eile: Hill, John S.
Formáid: Leabhar
Teanga:English
Foilsithe: Lincolnwood, Ill. : NTC Business Books, 1998.
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
Cur Síos
Achoimre:This book contains four parts: The World Environment of International Marketing; Assessing the International Marketing Environment; Implementing International Marketing Strategies; and Coordinating and Controlling Marketing Programs.
Cur Síos Fisiciúil:xxv, 518 p. : ill., maps ; 23cm.
ISBN:0844233080