Marketing globally : planning and practice /

This book contains four parts: The World Environment of International Marketing; Assessing the International Marketing Environment; Implementing International Marketing Strategies; and Coordinating and Controlling Marketing Programs.

Đã lưu trong:
Sonraí Bibleagrafaíochta
Príomhúdar: Samli, A. Coskun.
Údair Eile: Hill, John S.
Formáid: Leabhar
Teanga:English
Foilsithe: Lincolnwood, Ill. : NTC Business Books, 1998.
Ábhair:
Clibeanna: Cuir Clib Leis
Gan Chlibeanna, Bí ar an gcéad duine leis an taifead seo a chlibeáil!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
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008 010322|1998 vm 000 eng
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040 |a IRC  |c IRC  |d IRC 
041 0 |a eng 
082 1 4 |a 658.848  |b SA-A 
100 1 |a Samli, A. Coskun. 
245 0 0 |a Marketing globally :  |b planning and practice /  |c A. Coskun Samli, John S. Hill. 
260 |a Lincolnwood, Ill. :  |b NTC Business Books,  |c 1998. 
300 |a xxv, 518 p. :  |b ill., maps ;  |c 23cm. 
520 3 |a This book contains four parts: The World Environment of International Marketing; Assessing the International Marketing Environment; Implementing International Marketing Strategies; and Coordinating and Controlling Marketing Programs. 
630 0 4 |a Marketing. 
650 0 4 |a Export marketing. 
700 1 |a Hill, John S. 
OWN |a DUT 
999 |a From the UDN01 
TYP |a Monograph 
TYP |a Printed language 
980 |a Mạng thư viện Đại học Đà Nẵng