Marketing for managers /

The philosophy of marketing. The customer as hero. Listening to your customers. What product? What service? Sales talk. Mass advertising. Planning for success. Long-range marketing

Kaydedildi:
Detaylı Bibliyografya
Yazar: Mercer, David, 1940-
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: London : Orion Business Books, 1998
Konular:
Etiketler: Etiketle
Etiket eklenmemiş, İlk siz ekleyin!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng