Marketing in hospitality and tourism : a consumer focus /
This book is divided into four parts: Consumer decision making; Segmenting travel markets; New product research and development; Strategic marketing: communication.
Wedi'i Gadw mewn:
| Fformat: | Llyfr |
|---|---|
| Iaith: | English |
| Cyhoeddwyd: |
London :
Cassell,
1994.
|
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|