Marketing in hospitality and tourism : a consumer focus /

kod QR

Marketing in hospitality and tourism : a consumer focus /

This book is divided into four parts: Consumer decision making; Segmenting travel markets; New product research and development; Strategic marketing: communication.

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Opis bibliograficzny
Format:	Książka
Język:	English
Wydane:	London : Cassell, 1994.
Hasła przedmiotowe:	Marketing. Tourism. Hospitality industry > Marketing. Tourism > Marketing.
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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