Strategic sport marketing /

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Strategic sport marketing /

This book is about: Identification of marketing opportunities; Strategy determination; Strategy implementation, evaluation and adjustment.

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Bibliografiske detaljer
Hovedforfatter:	Shilbury, David.
Andre forfattere:	Quick, Shayne., Westerbeek, Hans.
Format:	Bog
Sprog:	English
Udgivet:	St. Leonards, NSW : Allen and Unwin, 1998.
Fag:	Sports. Sports sponsorship. Sports > Management. Sports > Economic aspects.
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Thư viện lưu trữ:	Mạng thư viện Đại học Đà Nẵng

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