IMC : an integrated marketing communications exercise /
Introduction. Briefing by the client: "the factory tour". Competitve advertising and promotion. First assignment: assessing communications. Developing a creative strategy. Second assignment. TV and print media basics...
में बचाया:
| मुख्य लेखक: | |
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| स्वरूप: | पुस्तक |
| भाषा: | English |
| प्रकाशित: |
Cincinnati OH :
South-Western College,
2001.
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| संस्करण: | 2nd ed. |
| विषय: | |
| टैग : |
टैग जोड़ें
कोई टैग नहीं, इस रिकॉर्ड को टैग करने वाले पहले व्यक्ति बनें!
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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