Contemporary marketing research /
This book is divided into five parts: An introduction to market research; Creating a research design; Data acquisition; Data analysis; and Market research in action.
محفوظ في:
| المؤلف الرئيسي: | |
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| مؤلفون آخرون: | |
| التنسيق: | كتاب |
| اللغة: | English |
| منشور في: |
Cincinnati, OH :
South-Western College,
1999.
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| الطبعة: | 4th ed. |
| الموضوعات: | |
| الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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| الملخص: | This book is divided into five parts: An introduction to market research; Creating a research design; Data acquisition; Data analysis; and Market research in action. |
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| وصف مادي: | 1 v. (various pagings) : col. ill. ; 25cm. |
| ردمك: | 0324006039 |