Marketing ethics : an international perspective. /

Fundamentals of marketing ethics. Ethics in international marketing practice - cases. Readings in international marketing ethics. Business ethics resources.

Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Schlegelmilch, Bodo B.
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: London ; Boston : International Thomson Business Press, 1998.
Pynciau:
Tagiau: Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng