Managing international students : recruitment to graduation /
The way we were: a history of the international student. Marketing the product: creating a strategic plan for the institution. Selling the product: deciding on and implementing institutional tactics. Repeat orders: looking after students. Market consolidation: making the most of internal and externa...
Сохранить в:
| Главный автор: | |
|---|---|
| Формат: | |
| Язык: | English |
| Опубликовано: |
Buckingham :
Open University Press,
1999.
|
| Предметы: | |
| Метки: |
Добавить метку
Нет меток, Требуется 1-ая метка записи!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
| Итог: | The way we were: a history of the international student. Marketing the product: creating a strategic plan for the institution. Selling the product: deciding on and implementing institutional tactics. Repeat orders: looking after students. Market consolidation: making the most of internal and external resources. The way ahead. |
|---|---|
| Объем: | xx, 164 p. ; 21.5cm. |
| ISBN: | 0335203078 |


