Managing international students : recruitment to graduation /

The way we were: a history of the international student. Marketing the product: creating a strategic plan for the institution. Selling the product: deciding on and implementing institutional tactics. Repeat orders: looking after students. Market consolidation: making the most of internal and externa...

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Bibliografske podrobnosti
Glavni avtor: Humfrey, Christine.
Format: Knjiga
Jezik:English
Izdano: Buckingham : Open University Press, 1999.
Teme:
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Thư viện lưu trữ: Mạng thư viện Đại học Đà Nẵng
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008 010326|1999 vm 000 eng
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040 |a IRC  |c IRC  |d IRC 
041 0 |a eng 
082 1 4 |a 378.1982691  |b HU-C 
100 1 |a Humfrey, Christine. 
245 0 0 |a Managing international students :  |b recruitment to graduation /  |c Christine Humfrey. 
260 |a Buckingham :  |b Open University Press,  |c 1999. 
300 |a xx, 164 p. ;  |c 21.5cm. 
520 3 |a The way we were: a history of the international student. Marketing the product: creating a strategic plan for the institution. Selling the product: deciding on and implementing institutional tactics. Repeat orders: looking after students. Market consolidation: making the most of internal and external resources. The way ahead. 
630 0 4 |a College students. 
630 0 4 |a Recruiting. 
630 0 4 |a International education. 
630 0 4 |a Foreign students. 
650 0 4 |a Students, Foreign  |z Great Britain. 
650 0 4 |a College students  |x Recruiting  |z Great Britain. 
650 0 4 |a International education  |z Great Britain. 
OWN |a DUT 
999 |a From the UDN01 
TYP |a Monograph 
TYP |a Printed language 
980 |a Mạng thư viện Đại học Đà Nẵng