Managing international students : recruitment to graduation /
The way we were: a history of the international student. Marketing the product: creating a strategic plan for the institution. Selling the product: deciding on and implementing institutional tactics. Repeat orders: looking after students. Market consolidation: making the most of internal and externa...
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| Format: | Livre |
| Langue: | English |
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Buckingham :
Open University Press,
1999.
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| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
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