Fundamentals of marketing /
Modern marketing and its environment. Target markets. The product. The price. Distribution. Promotion. Marketing in special fields. Managing the marketing effort.
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Awduron Eraill: | , |
| Fformat: | Llyfr |
| Iaith: | English |
| Cyhoeddwyd: |
Sydney :
McGraw-Hill,
1994.
|
| Rhifyn: | 3rd ed. |
| Pynciau: | |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|
| Thư viện lưu trữ: | Mạng thư viện Đại học Đà Nẵng |
|---|
| Crynodeb: | Modern marketing and its environment. Target markets. The product. The price. Distribution. Promotion. Marketing in special fields. Managing the marketing effort. |
|---|---|
| Disgrifiad Corfforoll: | xi, 771 p. : ill. (some col.) ; 24cm. |
| ISBN: | 0074701177 |