The strategy and tactics of pricing : A guide to profitable decision making

For Pricing Strategy or Pricing and Product Policy courses in MBA and/or advanced undergraduate marketing courses The Strategy and Tactics of Pricing provides a comprehensive, practical, step-by-step guide to pricing analysis and strategy development.

Kaydedildi:
Detaylı Bibliyografya
Yazar: Nagle, Thomas T.
Materyal Türü: Kitap
Dil:Undetermined
Baskı/Yayın Bilgisi: Upper Saddle River, NJ Prentice Hall 2002
Konular:
Etiketler: Etiketle
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Thư viện lưu trữ: Trung tâm Học liệu Trường Đại học Cần Thơ