Asian brand strategy : How Asia builds strong brands
Asian Brand Strategy offers insights, knowledge and perspectives on Asian brands and branding as a strategic tool and provides a comprehensive framework for understanding Asian branding strategies and Asian brands, including success stories and challenges for future growth and strengths. The book in...
Сохранить в:
| Главный автор: | |
|---|---|
| Формат: | |
| Язык: | Undetermined |
| Опубликовано: |
New York, N.Y.
Palgrave MacMillan
2006
|
| Предметы: | |
| Метки: |
Добавить метку
Нет меток, Требуется 1-ая метка записи!
|
| Thư viện lưu trữ: | Trung tâm Học liệu Trường Đại học Cần Thơ |
|---|